{"id":1208,"date":"2012-12-13T01:34:52","date_gmt":"2012-12-13T01:34:52","guid":{"rendered":"http:\/\/justinbrownbooks.wordpress.com\/?p=318"},"modified":"2018-11-07T13:59:23","modified_gmt":"2018-11-07T00:59:23","slug":"john-cleese-on-creativity","status":"publish","type":"post","link":"https:\/\/justinbrownbooks.com\/newsite\/john-cleese-on-creativity\/","title":{"rendered":"John Cleese on creativity"},"content":{"rendered":"<p>Who could ignore John Cleese&#8217;s genius?<\/p>\n<p>A Fish Called Wanda. Fawlty Towers. The Ministry of Silly Walks.<\/p>\n<p>But what makes the man tick &#8211; and how did he arrive at such lunacy?<\/p>\n<p>Firstly, he has rules &#8211; particularly if you&#8217;re in a group &#8211; when coming up with ideas. Here are a few:<\/p>\n<p>In order to create the right environment for creativity you must avoid people conflict and personality conflict. Personality clashes stand in the way of ideas generation. (Get rid of the nay-sayers.)<\/p>\n<p>Avoid those that hijack the creative process through either a passion for their own ideas or due to people conflict within the group. (Just because they&#8217;re loudest doesn&#8217;t mean their idea is strongest.)<\/p>\n<p>Stimulating physical surroundings will add to creativity and a boring environment will do the opposite. (Get out of the goddamn office! Quit staring at the walls. Go for walk. Some of the best ideas arrive in the shower, though I realise that&#8217;s not always considered a group activity.)<\/p>\n<p>You need at least an hour to generate an idea. It takes 20 mins to slow your mind down from feeling time pressured and task orientated. (I read that Cleese and Palin used to escape to a log cabin in the woods to write. For the first hour they spoke complete rubbish: how&#8217;s your family; still got tennis elbow; oh, look, a dead cockroach. Only after this &#8216;download&#8217; were they ready to think, construct and write.)<\/p>\n<p>You\u2019ll get better ideas from people who are relaxed and ready to think about ideas. Allow new thoughts in.<\/p>\n<p>It\u2019s important that creative people are given real deadlines not fake deadlines. Creative people need pressure off to generate ideas.<\/p>\n<p>Most ideal number for a productive creative group is no more than 8.<\/p>\n<p>(Good luck in the shower. Don&#8217;t forget the notepad.)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Who could ignore John Cleese&#8217;s genius? A Fish Called Wanda. Fawlty Towers. The Ministry of Silly Walks. But what makes the man tick &#8211; and how did he arrive at such lunacy? Firstly, he has rules &#8211; particularly if you&#8217;re &#8230;<\/p>\n","protected":false},"author":2,"featured_media":1730,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[5],"tags":[37,40,372,62,375,114,376,374,377,129,146,257,185,192,225],"class_list":["post-1208","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordy-advice","tag-boom","tag-bowling-through-india","tag-city-of-100-lovers","tag-creativity","tag-cricket-speak","tag-john-cleese","tag-justin-brown-amazon","tag-justin-brown-author","tag-justin-brown-lee-child","tag-kiwi-speak","tag-myth-new-zealand","tag-rugby-speak","tag-score","tag-shot","tag-uk-on-a-g-string"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>John Cleese on creativity - Justin Brown<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"John Cleese on creativity - Justin Brown\" \/>\n<meta property=\"og:description\" content=\"Who could ignore John Cleese&#8217;s genius? A Fish Called Wanda. Fawlty Towers. The Ministry of Silly Walks. But what makes the man tick &#8211; and how did he arrive at such lunacy? Firstly, he has rules &#8211; particularly if you&#8217;re ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/\" \/>\n<meta property=\"og:site_name\" content=\"Justin Brown\" \/>\n<meta property=\"article:published_time\" content=\"2012-12-13T01:34:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-11-07T00:59:23+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/justinbrownbooks.com\/newsite\/wp-content\/uploads\/2012\/12\/cleeese.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"460\" \/>\n\t<meta property=\"og:image:height\" content=\"276\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Justin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Justin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/\"},\"author\":{\"name\":\"Justin\",\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/#\\\/schema\\\/person\\\/1a3a364d7da33edefbb0893cde790893\"},\"headline\":\"John Cleese on creativity\",\"datePublished\":\"2012-12-13T01:34:52+00:00\",\"dateModified\":\"2018-11-07T00:59:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/\"},\"wordCount\":306,\"commentCount\":1,\"image\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/justinbrownbooks.com\\\/newsite\\\/wp-content\\\/uploads\\\/2012\\\/12\\\/cleeese.jpg\",\"keywords\":[\"Boom\",\"bowling through india\",\"city of 100 lovers\",\"creativity\",\"cricket speak\",\"john cleese\",\"justin brown amazon\",\"justin brown author\",\"justin brown lee child\",\"kiwi speak\",\"Myth New Zealand\",\"rugby speak\",\"score!\",\"Shot\",\"uk on a g-string\"],\"articleSection\":[\"Wordy advice\"],\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/\",\"url\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/\",\"name\":\"John Cleese on creativity - Justin Brown\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/justinbrownbooks.com\\\/newsite\\\/wp-content\\\/uploads\\\/2012\\\/12\\\/cleeese.jpg\",\"datePublished\":\"2012-12-13T01:34:52+00:00\",\"dateModified\":\"2018-11-07T00:59:23+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/#\\\/schema\\\/person\\\/1a3a364d7da33edefbb0893cde790893\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#breadcrumb\"},\"inLanguage\":\"en\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#primaryimage\",\"url\":\"https:\\\/\\\/justinbrownbooks.com\\\/newsite\\\/wp-content\\\/uploads\\\/2012\\\/12\\\/cleeese.jpg\",\"contentUrl\":\"https:\\\/\\\/justinbrownbooks.com\\\/newsite\\\/wp-content\\\/uploads\\\/2012\\\/12\\\/cleeese.jpg\",\"width\":460,\"height\":276},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/john-cleese-on-creativity\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/justinbrownbooks.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"John Cleese on creativity\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/#website\",\"url\":\"https:\\\/\\\/justinbrownbooks.com\\\/\",\"name\":\"Justin Brown\",\"description\":\"Bestselling New Zealand Author\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/justinbrownbooks.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/justinbrownbooks.com\\\/#\\\/schema\\\/person\\\/1a3a364d7da33edefbb0893cde790893\",\"name\":\"Justin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bff26e2c743a3ab8b512e332394c7660e18f4f8d21f4886968f5bb18f4330212?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bff26e2c743a3ab8b512e332394c7660e18f4f8d21f4886968f5bb18f4330212?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/bff26e2c743a3ab8b512e332394c7660e18f4f8d21f4886968f5bb18f4330212?s=96&d=mm&r=g\",\"caption\":\"Justin\"},\"url\":\"https:\\\/\\\/justinbrownbooks.com\\\/newsite\\\/author\\\/justin\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"John Cleese on creativity - Justin Brown","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/","og_locale":"en_US","og_type":"article","og_title":"John Cleese on creativity - Justin Brown","og_description":"Who could ignore John Cleese&#8217;s genius? A Fish Called Wanda. Fawlty Towers. The Ministry of Silly Walks. But what makes the man tick &#8211; and how did he arrive at such lunacy? Firstly, he has rules &#8211; particularly if you&#8217;re ...","og_url":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/","og_site_name":"Justin Brown","article_published_time":"2012-12-13T01:34:52+00:00","article_modified_time":"2018-11-07T00:59:23+00:00","og_image":[{"width":460,"height":276,"url":"https:\/\/justinbrownbooks.com\/newsite\/wp-content\/uploads\/2012\/12\/cleeese.jpg","type":"image\/jpeg"}],"author":"Justin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Justin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#article","isPartOf":{"@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/"},"author":{"name":"Justin","@id":"https:\/\/justinbrownbooks.com\/#\/schema\/person\/1a3a364d7da33edefbb0893cde790893"},"headline":"John Cleese on creativity","datePublished":"2012-12-13T01:34:52+00:00","dateModified":"2018-11-07T00:59:23+00:00","mainEntityOfPage":{"@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/"},"wordCount":306,"commentCount":1,"image":{"@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#primaryimage"},"thumbnailUrl":"https:\/\/justinbrownbooks.com\/newsite\/wp-content\/uploads\/2012\/12\/cleeese.jpg","keywords":["Boom","bowling through india","city of 100 lovers","creativity","cricket speak","john cleese","justin brown amazon","justin brown author","justin brown lee child","kiwi speak","Myth New Zealand","rugby speak","score!","Shot","uk on a g-string"],"articleSection":["Wordy advice"],"inLanguage":"en","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/","url":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/","name":"John Cleese on creativity - Justin Brown","isPartOf":{"@id":"https:\/\/justinbrownbooks.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#primaryimage"},"image":{"@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#primaryimage"},"thumbnailUrl":"https:\/\/justinbrownbooks.com\/newsite\/wp-content\/uploads\/2012\/12\/cleeese.jpg","datePublished":"2012-12-13T01:34:52+00:00","dateModified":"2018-11-07T00:59:23+00:00","author":{"@id":"https:\/\/justinbrownbooks.com\/#\/schema\/person\/1a3a364d7da33edefbb0893cde790893"},"breadcrumb":{"@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#breadcrumb"},"inLanguage":"en","potentialAction":[{"@type":"ReadAction","target":["https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/"]}]},{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#primaryimage","url":"https:\/\/justinbrownbooks.com\/newsite\/wp-content\/uploads\/2012\/12\/cleeese.jpg","contentUrl":"https:\/\/justinbrownbooks.com\/newsite\/wp-content\/uploads\/2012\/12\/cleeese.jpg","width":460,"height":276},{"@type":"BreadcrumbList","@id":"https:\/\/justinbrownbooks.com\/john-cleese-on-creativity\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/justinbrownbooks.com\/"},{"@type":"ListItem","position":2,"name":"John Cleese on creativity"}]},{"@type":"WebSite","@id":"https:\/\/justinbrownbooks.com\/#website","url":"https:\/\/justinbrownbooks.com\/","name":"Justin Brown","description":"Bestselling New Zealand Author","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/justinbrownbooks.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en"},{"@type":"Person","@id":"https:\/\/justinbrownbooks.com\/#\/schema\/person\/1a3a364d7da33edefbb0893cde790893","name":"Justin","image":{"@type":"ImageObject","inLanguage":"en","@id":"https:\/\/secure.gravatar.com\/avatar\/bff26e2c743a3ab8b512e332394c7660e18f4f8d21f4886968f5bb18f4330212?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/bff26e2c743a3ab8b512e332394c7660e18f4f8d21f4886968f5bb18f4330212?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bff26e2c743a3ab8b512e332394c7660e18f4f8d21f4886968f5bb18f4330212?s=96&d=mm&r=g","caption":"Justin"},"url":"https:\/\/justinbrownbooks.com\/newsite\/author\/justin\/"}]}},"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p7mBXS-ju","jetpack_featured_media_url":"https:\/\/justinbrownbooks.com\/newsite\/wp-content\/uploads\/2012\/12\/cleeese.jpg","_links":{"self":[{"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/posts\/1208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/comments?post=1208"}],"version-history":[{"count":0,"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/posts\/1208\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/media\/1730"}],"wp:attachment":[{"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/media?parent=1208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/categories?post=1208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/justinbrownbooks.com\/newsite\/wp-json\/wp\/v2\/tags?post=1208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}